How to keep those summertime profits rolling in

How to keep those summertime profits rolling in

In this article from Contracting Business, Patricia Bonacorda offers some tips on how to keep revenues up in a seasonal business.

While down months are a great time to invest in education and training, it also never hurts to bump up your marketing game. Bonacorda writes:

They say that you have to spend money to make money, and Every Door Direct Mail (EDDM) is one sure-fire way to get a potential client's attention. It involves selecting a neighborhood or client base and sending a postcard to every home in the neighborhood. This will get your name in front of a large group of prospective clients.

Read the entire article on the Contracting Business website, here.

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