Quietside/Samsung hold their annual sales conference the last week of Oct., and are clearly aiming to make their mark in the home comfort segment.
As reported in the pages of sister publication Contracting Business, Samsung has been on a drive ever since 1993 to build their brand and expand the markets the company serves.
Recently, that has meant a wave of new products combined with outreach to service technicians/installers. Samsung HVAC division President Sang Lee, addressing the audience at the conference was quoted as saying:
Moving forward, we have the opportunity to do some great things. With Samsung’s brand and support behind us, my goal over the next two years is to change this industry, to triple the market for mini-splits and VRF. So, please stay tuned.
Read the full article by Terry McIver in the online edition of Contracting Business.