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Highlights

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14 Simple Things to Make Your Plumbing Business Stand Out

Aug. 16, 2023
These items are not rocket science, but they are part of the science of service. They are simple and easy to do, but they are also easy not to do.
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When Things Go South

July 18, 2023
To handle the occasional screw up with aplomb, you must have a service recovery procedure.
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Your Reputation is Only as Good as Your Last Review

July 12, 2023
If you aren’t paying attention to your online reviews, you might be missing an opportunity.
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Six Preparations for Plumbing in a Perilous Economy

June 23, 2023
Smart businesspeople understand that recessions are also opportunities. Here are six preparations you should make now.
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7 Deadly Sins of Plumbing Contractors

May 24, 2023
From not pricing correctly to talking politics on the job, here are seven Deadly Sins that every plumbing contractor should avoid.
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Reach Local Audiences with Social Media

May 16, 2023
Here are the benefits of social media, tips for competing with major companies, and some content ideas to get you started.

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eBook: Building Your Plumbing Business Brand

Nov. 10, 2023
The articles collected here will give you guidance on how to build your brand into something respected, depended on, and instantly recognized.
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Using QR Codes In Marketing

March 3, 2023
Contractor University’s Cracking the Code Weekly Show.
AHR Expo
Attendees crowd the floor at the 2023 AHR Expo.
Attendees crowd the floor at the 2023 AHR Expo.
Attendees crowd the floor at the 2023 AHR Expo.
Attendees crowd the floor at the 2023 AHR Expo.
Attendees crowd the floor at the 2023 AHR Expo.

10 Steps to Turn Trade Shows Into Opportunity Shows!

Feb. 17, 2023
Collecting information at a trade show can make you smarter. Taking action is what makes you better.
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How To Build a Referral Program

Feb. 13, 2023
Your customers generate a lot of business for you just by telling their network about their experience. It’s only right that you reward them for their efforts.
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Three Ways Your Marketing Can Stand Out

Jan. 31, 2023
Ripley PR says that plumbing and HVAC businesses can thrive in a hypercompetitive market by rounding out their marketing plan with proven PR strategies.